
Plateful Perth 2025
Applications now open
Plateful Perth is back!
This August, Plateful Perth 2025 will transform the City of Light into a food lover's paradise, bringing bursts of flavour and vibrancy to every corner of the city. This is your opportunity to join the mix of culinary treasures in the City of Light this winter.
Plateful Perth is more than a campaign – it’s a celebration of unique City flavours, a feast for the senses, and an opportunity you won’t want to miss! The best part? Your business can be part of the action.
Sound appetising?
Applications are now open for Plateful Perth 2025. Don’t miss your chance to be a part of this tasty program. To apply, review the eligibility criteria and submit an online application by 4pm, Friday 28 March 2025.
For any questions regarding the application process, please contact the program facilitators at [email protected].
Business Information Sessions
Curious about how your business can participate in this culinary celebration? Come along to one of our business information sessions. This is your chance to ask questions and find out everything you need to know about the program. These sessions will be held at Council House, 27 St Georges Terrace, Perth. Please register below.
- Friday 7 March at 10am - Click here to register
- Thursday 13 March at 10am - Click here to register
FAQs
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What are the benefits of participating in Plateful Perth?
Participating in Plateful Perth offers numerous benefits for your business:
- Generate Economic Activity: Attract customers across August by offering limited-time dining experiences, unique to Plateful Perth.
- Increase Hotel Occupancy: Partner with local hotels to offer staycation packages, attracting new and returning guests.
- Celebrate the City’s Dining Scene: Help put the City on the map as a must-visit culinary destination and bar scene.
- Generate Interest with New Customers: Perth has more dining options than anywhere else in Western Australia and Plateful Perth is a unique way to highlight this to the world.
- Engage Consumers in Venue Experiences: Encourage visitors to create lasting memories and become repeat customers.
- Boost Brand Awareness: Take advantage of the City’s extensive marketing campaign, including digital, social, print, and outdoor advertising.
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What are the costs associated with participating in Plateful Perth?There is no cost to participate in Plateful Perth. While businesses are responsible for funding their own events, the City will promote them at no cost to you through a paid advertising campaign. All ticket sales go directly to the participating venue.
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What is the timeline for participating in Plateful Perth?
- Online applications open: Friday 14 February 2025. Apply here
- Closing date for online applications: Friday 28 March 2025 at 4pm.
- Confirmation of participation: Successful applicants will be notified by Wednesday 9 April 2025.
- Event dates: 1 - 31 August 2025.
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How can I find out more about the campaign?
We’re hosting two information sessions to provide businesses with all the details about how to get involved and tips for success. These sessions will be held at Council House, 27 St Georges Terrace, Perth.
- Friday 7 March, at 10am - Click here to register
- Thursday 13 March, at 10am - Click here to register
Alternatively, you can send questions to [email protected]
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Where do I register for Plateful Perth 2025?
To register your business for Plateful Perth 2025, simply submit your online application through the official application form here. The deadline for submissions is 4pm Friday 28 March 2025.
If you need assistance with the registration process, feel free to reach out to the program facilitators at [email protected]
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What are the campaign categories?
- Premium Plates: Exclusive one-off or limited-time dining experiences such as chef-hosted dinners, degustations, and wine pairings.
- Sip Sessions: Showcasing the City’s beverage scene through whiskey flights, cocktail masterclasses, and bar-hopping adventures.
- Feast: Indulgent dining experiences centred around large meals or multi-course offerings, such as chef-curated menus, collaborations, or share-style feasts.
- Bargain Bites: Affordable options for cost-conscious foodies, including express lunch deals and weekday specials with a minimum 30% discount or added value.
- Gourmet Getaways: Staycation packages from hotels, including offers like "Stay and Dine," "Bed and Breakfast," and "City Escape."
To help you create unique offerings, the program facilitators will be sharing a list of creative ideas. This will assist you in developing your own standout contribution to the Plateful Perth campaign.
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Why was August selected as the month for the campaign?August is traditionally a quieter period for hospitality businesses in Perth, making it the perfect time to attract new customers with exclusive offerings.
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What are the marketing and promotion opportunities available?Plateful Perth will be heavily promoted through a comprehensive advertising campaign that includes digital, social, print, and outdoor media. Participating businesses will receive a toolkit with resources to help promote their offer.
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I am a non-hospitality business. How can I get involved?If you're a non-hospitality business, you can still benefit from the increased foot traffic generated by the event. Think about what your business can offer during August and be sure to share it on the Visit Perth business portal for a free promotion.
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How do customers book?Customers will book through each venue’s usual booking system. Be sure to provide the program facilitators with regular updates on bookings so we can help further promote your offer or event.