Promote your business
If you are a local business, there are several opportunities for you to promote your business for free, upskill your team or participate in the City’s marketing activities.
Put your business on the map with Visit Perth
The new Visit Perth website launches in October, and now is the perfect time for eligible City of Perth hospitality and tourism businesses to create a free listing through the Visit Perth Business Portal.
Visit Perth is the City of Perth's official destination website, helping people discover where to eat, drink, shop, stay and explore across the city.
By setting up your business profile now, you'll be ready to appear on the new website when it launches. It's a free and easy way to showcase your business to more than 2 million visitors who use visitperth.com each year.
Free for eligible businesses
There is no cost to create and maintain a listing. This complimentary service is provided by the City of Perth to support local hospitality and tourism operators and help showcase the diverse experiences available across the city.
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Why create a listing?
By creating a free business or event profile, you can:
- Increase your visibility to locals and visitors looking for things to do in Perth
- Showcase your venue, attraction, experience or event on Visit Perth
- Manage your listing and update details anytime through the Visit Perth Business Portal
- Link events to your business profile
- Be considered for inclusion in curated content, marketing campaigns, newsletters and social media activity across City of Perth and Visit Perth channels*
*Inclusion in promotional activity is not guaranteed and is subject to editorial and business priorities. -
Who can register?
The Visit Perth Business Portal is available to businesses and events located within the City of Perth local government area that operate within eligible tourism and hospitality categories, including:
- Accommodation
- Arts and culture
- Attractions
- Entertainment
- Food and beverage
- Parks and public spaces
- Shopping
- Wellness
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How it works
- Create a free account through the Visit Perth Business Portal.
- Complete your business and/or event profile.
- Submit your listing for review.
- Once approved, your listing will be ready to appear on the new Visit Perth website when it launches in October.
- Log in anytime to update your information and keep your profile current.
When the new website goes live, your business or event can appear in relevant search results, helping more people discover what you have to offer.
More ways to promote your business
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Provide strong content for social media
We have several social media accounts that your content might be suitable for – City of Perth Facebook, Instagram, Twitter and LinkedIn; Visit Perth Facebook and Instagram.
You must have a listing added to Visit Perth website via the Business Portal and short, succinct information to accompany a great image/video. Make sure to include the most interesting details of your business or event and avoid salesy language.
Photos
- Preferably with people in them – the Visit Perth brand shares stories through a human lens.
- Make sure you have the rights to the content.
- Avoid empty venues and single use plastics.
- High resolution (1MB or more) with no text, logos or graphics.
- Bright, colourful and in focus.
- Provide a combination landscape (horizontal) and portrait (vertical) photos.
Videos
- Preferably with people in them – the Visit Perth brand shares stories through a human lens.
- Make sure you have the rights to the content.
- Avoid empty venues and single use plastics.
- Keep it to about 10-30 seconds.
- We can work with both landscape (horizontal) and portrait (vertical) videos.
- Shoot with the light behind or to the side of you.
Top tips
- Make sure to use the correct tags so we can share your content – #visitperth on Instagram main feed photos, @VisitPerth on Instagram stories and the Visit Perth Facebook page on Facebook.
- Keep us in loop early on if something new is happening that is worth sharing.
- Send us content about 2-4 weeks before we’d need to share it.
- Examples of shareable content ideas include interesting collaborations, retail experiences and in-store events (e.g. meet the artist, meet the author, live music in-store).
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Street bannersIf you’re looking to promote a large-scale event, the City’s street banners can be an effective tool. Banners are located across the city including high-traffic areas such as the Hay and Murray Street malls. Find out more information.
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Perth City Liquor Accord
Are you a liquor licensed venue? Why not join the Perth City Liquor Accord. It’s free for all liquor licensees and gives you direct access to updates, networking and support for responsible service and safer venues. Learn more on at our Safety and Surveillance webpage.
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Business events and networkingThe City of Perth holds regular business workshops on a range of topics to support small and medium businesses to thrive within the city environment.
These workshops are also a great opportunity to connect and network with other businesses, however tickets are limited and supplied on a first-in first-served basis. A maximum of two participants per business will be allowed to secure tickets at each workshop.
The workshop program is currently being reviewed. Please contact the Business Development team in the meantime.